Stomper Vision Case Studies Part 1 - Pushing buyers' emotional buttons with video
Submitted by admin on Fri, 06/20/2008 - 02:12.
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Mike and Brad are back again - This time, they've got proof that video is NOT just for businesses without borders. Even if your customer base is local, tied to a retail location or service area, Video will STILL impact your profits. Make those phones ring, and make that door swing open all day long! Watch to see how web video can give you almost all the benefit of local TV advertising with almost none of the negatives. Watch to see how you can give your business a boost with low cost, high impact videos that you can produce and publish YOURSELF! In this video (Part 2 of our series on video sales on the web) Brad Fallon sits down with Mike Stewart, StomperNet Faculty member and "guerilla video" expert. They're going to take a look at how video is increasing the time visitors spend on Stomper sites AS WELL as improving conversion and engagement. Most importantly, Mike's got the knowledge and experience to prove that you don't need my "hollywood" background to do this stuff. Watch the video, and leave a comment to tell us what you think! And don't forget, more case studies coming soon!
Well, it's time to go video. That's me.
Thanks for the invitation
Good luck with the program
It occurred to me that this may just be potentially two of the largest next generation businesses on the planet. Nowhere is anyone doing anything of the magnitude that worldwidebrands and stompernet is -- in the respective areas of the business world that you two companies are.
The potential for leveraging your growth through synergistic relationships such as you are developing is nothing less than astonishing. Also the quality that your polices (especially wwb's) enforce upon your wholesalers brings to the table -- is nothing less than world changing. Humbling really.
I've been using video in my business for a while now and have got great results from it. Considering I make $1000 per sale, spending time on a good video is well worth it.
Thanks for the great info.
Ron
Take a look - http://250k.NoExperienceNeeded.info
Alright... I'm a pretty smart guy (so I tell myself). Frankly, I thought I was 'too clever' for online video to influence my buying decision, but I could see its appeal to others. I have been working on a series of 'educational' videos about my company's products and was so very stoked to see the first couple of installments of StomperVision. I watched Andy's first video, and have been going back in and adding music to reinforce the emotional message. Now I've watched the second video and had a 'Whaaat?" moment.
I'm not as 'above the video influence' as I thought I was. I just realized that I spent nearly $200 MORE on an online purchase of a software package just a month ago from a site that had one of those corner silhouette videos of the president of the company reading (almost verbatim) the product guarantee message that was right there on the other side of the page. Why did I spend an extra $200 when I had bookmarked 4 or 5 other vendors that were selling the exact same software for less? Because I believed the guarantee more BECAUSE SOMEONE TOLD ME (even though it was only a video).
I'm sold! I'm going to be clicking on every one of your lead-up videos as soon as you send me the link. I can't wait to see what you guys are going to be offering StomperVision for, but I think your free content alone has proven its worth!
Thank you,
TBG
PS... what is that silhouette video from Brad's site called, anyway, and how do I make one?!?!?
Very true.
But is it important to have a video on your main landing page (home-page)?
Kind regards.
Robert.
Thanks Mike and Brad,
Great to hear the power of video being validated at stompernet.
Been sharing with my group of internet marketers and clients on the creative uses of videos on their sites as well.
With this video by the grand masters of internet marketing, I'll be directing them to hear it for themselves here!
hey, wait till they see meet the man behind stompernet cool video trailers...
lol..
Thanks!
I`m starting to understand why the video`s I have made did not monetize
so good... they are extremely funny, yes, but that distracts the user
from the product I want to sell!!!
(http://highlysensitivearts.com/blog/light-language/)
Now I know what to do,
kindly,
Steven
With a bit of film experience under my belt, I'm having trouble believing that the helicopter promo video was shot with a $300 camera. There is some great material here? Even many $600-$700 cameras don't give you that kind of framerate and picture quality.
Great stuff, guys. It took me a long time to buy into video. I'm a perfectionist, and I always thought "someday I'll learn Final Cut and make badass videos that generate tons of sales."
I was paralyzed because I thought I didn't know enough.
But then one day I thought, "screw it, I've got a webcam and some cheap screencast software, I'm just gonna do it."
Since then, I'm make 300% of what I used to just from the single affiliate product that I'm promoting with simple video.
It works. I'm a believer. You don't need fancy hardware or software. Just do it.
Plus it's *so* much easier than actually writing sales copy.
Keep up the great work, guys!
Video is definitely where internet marketing is headed. One thing that I have found successful is to brand my video and then make sure that anyone can embed it. I have found my videos dominating some search results pages, yet only a few of them were actually my "property". The rest of the results were from other people embedding the video on their sites.
Thanks Stompernet :)
Hello,
I hope that you guys can help me with installing a webcam---D-Link---to my msn messenger
I have a Nokia Phone and don't know how to transfer it to my dest-top or web site
Pardon me as I am not that tech savvy....I hope that you or some one that read this post help me with this
Thanks and God Bless
max
Sorry Max, without having the hardware, we would have a hard time walking someone through that.
Hello -
Thanks for the really GREAT video series thus far!
As a person who already knows a little something about video production (it's actually my day job!), I was wondering if you could post some information about how to code a website so that I can post videos without going through YouTube? YouTube is an easy, viable option since all you have to do is just submit the video to YouTube, and then copy and paste the embeded html from the YouTube screen once your video is posted, but the quality never seems to be very good. It becomes all grainy and pixelated (even at higher resolultions). If you want a clean looking video, it seems you have to use your own website screen. My problem is, I'm not very computer savvy, so I don't know how to create my own video screens for my website pages. I'm relegated to YouTube.
Is video screen creation pretty easy, or is it basically a whole course, plus html expertise?
Thanks - keep up the great work!
Thanks for all the free info that you put out here! I would like it if your videos and emails were a little shorter though. I want to get all the info, shorter would be great!
I'm trying to figure out how to use video w/my decorating and home staging business.
Thanks again,
Debbie Fiskum, decorator and owner: Perfect Transformations www.ptstaging.com debbie@ptstaging.com
Revolutionary!!!
Excellent video with interestin content.
Refreshing to know that an expensive camera and studio
is not required to achieve these results.
Thank you Mike and Brad for sharing this information
Can't wait... give me that StomperVision Stuff!
;)
http://www.gfyd.com
Great video about video creation. I was able to make a simple one with a web cam and Camtasia software but have a problem when adding video on my site. I hope you can help us with code on page stuff. It is easy to upload it on a you tube.
I couldn't agree with you more. I have felt the same way about the marketability of video for a year now.
Here's the problem. I've got the camcorder, tripod ability to video myself. Not afraid to speak etc. etc.
HOWEVER I am clueless even when it comes to using Windows Movie Maker ! Can't seem to get ANYTHING to work. Clips - fade all that stuff is so hard. Window Movie Maker suits my budget as well; everything else costs soooo much each month. Just don't have that money. Now what? How do I learn how to edit, upload my video to my site and of course I need a product. Almost there. But as you say, like a LOT of people just stuck at some very technical levels with not much $.
Thank you for some real answers quickly before I give up exhausted once again.
Claudia
Claudia...June 26, when we release StomperVISION your are going to be pleasantly SURPRISED.....
...... Stay Tuned!
Thanks for the great videos and for reiterating what I've been hearing constantly ...that you don't have to be a video professional and sometimes it's better if you're not. I am definitely going to be looking forward to the next in your series of free videos as you empower us to believe that we can do video too. We HAVE to based on the type of results you guys have been talking about.
I will give it a whirl for some of the affiliate products I promote. My website is a blog, here it is http://www.christineimamshah.com. Does video work well on blogs? Reason I ask is that the posts scroll away eventually so I would have to figure out a way for the video(s) to stay on the home page. Perhaps this is something that Stompervision will cover.
Great job and thanks again,
Christine
I never thought about having a video on the actual product pages, and I must say that idea is truly fantastic. I will definitely work on implementing this on our e-commerce store immediately.
Thank you very much for the advice (as always)
Ivo
Thundermist Lure Company
Go to this page to create the code to easily embed your video into your website pages without going through U-Tube.
You enter some basic file name/location information and it gives you the code right away. Copy/paste the code into your html and there you have it!
Of course, remember to upload the actual video to your site. When you generate the code, put the location of your file where it sits on your site as the source.
I found that the quality of the video remains very good. You're not converting the file from one type to another but embedding it the way it was created.
http://cit.ucsf.edu/embedmedia/step1.php
Thanks for the great videos on making videos! These are highly enjoyable!
Catherine Kasper
Great videos! Video is the next frontier for me.
I just wanted you to know that the download link on the second video is bad. It has an extra h in the http part of the zip file. If you input it by hand and take out the extra h it works.
Thanks, again, for the great content!
Great ideas as usual. Thank you :)
Oh my goodness!!! Once again you just gave me a brilliant idea for my homepage...THANK YOU!
-Rob
http://www.fibwit.com
Video works; video connects me with my customers; I build relationships with video...
You can do it too! :)
Looking forward to learning from you all when StomperVision is released on June 26.
I appreciate every one of you at Stompernet. Thank you, thank you, thank you.
Sincerely,
Matthew Detrick
AND MATTHEW, WE AT STOMPERNET, APPRECIATE YOU....Thanks for the comments!
GREAT INFORMATION! THANKS A LOT.
Been using video and Camtasia for a couple of months and think it is great. Excellent to see some great new info on how to produce videos.
A.T.
http://www.advancedmindpower.com
Solid Material. Thank You!
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